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SocialMedia

We create and manage social media content for businesses across Australia on Facebook and Instagram, from monthly post design and scheduling through to targeted paid advertising campaigns. Our in-house team handles creative production, caption writing, audience targeting and monthly performance reporting, so business owners can focus on running their business instead.

ContentCampaignsFacebook & Instagram
Service

Social Media, Managed Start to Finish

Content that builds. Ads that convert.

What We Manage for Your Business

AB Agency manages social media advertising for businesses across Australia. Our team creates post designs, captions, stories and paid ad creative for Facebook and Instagram, then handles scheduling, audience targeting and ongoing optimisation. Monthly reports cover reach, engagement, click-through rates and lead volume so you see exactly what your budget is producing.

Our work

Here's how we plan, run and report on a social media campaign

We've managed social media for clients across accounting, disability care, finance, real estate, food and beverage and hospitality. Every campaign starts with an audience research phase and a creative brief, followed by ad design, caption writing and targeting setup in Meta Ads Manager. We track reach, cost per click, lead form submissions and conversion by audience segment. Monthly reporting outlines what worked, what we're adjusting and what the next four weeks will focus on.

Our approach

How we run your social media advertising.

Strategic Approach

Every campaign starts with a brief: what you're selling, who you're trying to reach and what a successful outcome looks like. We use that brief to set targeting, choose ad formats and write creative that addresses a specific audience's actual concerns.

Targeted Approach

We build audience profiles in Meta Ads Manager using location, age, interests, behaviours and lookalike audiences based on your existing customers. Campaigns are split by audience segment from the start so we can identify which groups are responding and reallocate budget accordingly.

Flexible Solutions

We work on one-off campaigns and ongoing monthly management. A one-off might be a product launch or seasonal promotion; monthly management covers regular posting, story content, community engagement and continuous ad optimisation. You choose the scope; we handle the execution.

Personalised Content

We don't reuse templates across clients. Every piece of creative is produced from your brief and your brand guidelines, so your ads look like you, not like every other business running a social campaign. Copy, visuals and format are chosen based on what the platform and audience respond to.

Measured Performance

At the end of each month, we send a performance report covering reach, impressions, click-through rate, cost per result and audience breakdown. We flag what's working, what we're pausing and what we're testing next, in plain English, not just dashboard screenshots

Social Media

Social Media Management and Advertising - What's Included

AB Agency manages social media for businesses across Australia. We handle everything from post design and scheduling to paid Facebook and Instagram campaigns, so you get professional output without hiring an in-house social media manager or briefing multiple freelancers.

01

100% Transparency

Our management fees and content costs are quoted upfront and fixed. Your ad budget sits in your own Meta account. We never hold it on your behalf. You can see every dollar spent, every campaign result and every piece of content before it goes live.

02

Cross-Platform Compatibility

We produce content in the correct format and ratio for every placement: feed posts, stories, reels, carousel ads and video. All creative is previewed in Meta Ads Manager before going live, so you see exactly how it renders on mobile and desktop before any budget is spent.

03

Dedicated In-House Team

Content is produced in-house by our design and copy team, not outsourced or generated automatically. Your account has a dedicated point of contact who knows your brand, your clients and your history. You're not dealing with a different person every time you email us.

04

Consistent Brand Identity

Every post, ad and story is produced against your brand guidelines: same fonts, same colours, same tone. If your branding has never been formalised, we can develop a social media style guide as part of your onboarding at no additional cost.

05

Long-Term Growth Strategy

We retain campaign history and audience data across every month we manage your account. What we learn in month one shapes the targeting and creative in month three. This compounding approach means results generally improve the longer we work together.

06

Monitor and Optimise

We track reach, impressions, click-through rate, cost per lead, form completions and purchases for every campaign we run. Mid-campaign, we adjust underperforming ad sets - different creative, tighter audience, adjusted budget, without waiting for the monthly report. After each month, you receive a written summary of results and a forward plan for the next period

Social Media project by AB Agency

Social Media Management for Australian Businesses

AB Agency manages Facebook and Instagram for businesses that want professional, consistent social media without the cost of a full-time manager. We cover content strategy, post design, caption writing, scheduling, paid ad campaigns and monthly performance reporting, all under one fixed monthly fee. Our in-house team works with clients across healthcare, finance, real estate, trades, hospitality and more. Most engage us for an initial three months to allow audience data to build and campaigns to optimise.

Why Choose Us

Why Clients Choose AB Agency for Social Media

Most businesses that come to us have tried managing social media themselves or working with a freelancer who posted inconsistently. What they needed was a team who understands both creative and performance: content that looks good and ads that generate enquiries. We work with your existing brand guidelines or help establish them, and we're available between monthly reports. No lock-in contract past the initial term. Cancel with 30 days notice.

Experience Welcome

Step into a new level of digital innovation with AB Agency. Request a demo and experience how our expertise can elevate your business!

Request a demo
FAQ

Questions?We’re here to help.

Can’t find your answer? Call us on 0449 616 668 or send a message.

01What does AB Agency's social media management service include?

AB Agency's social media management covers content strategy, post design, caption writing, hashtag research and scheduled publishing for Facebook and Instagram. Paid advertising management - including creative production, audience targeting, A/B testing and campaign optimisation - is available as an add-on. Every client receives a monthly performance report covering reach, engagement, click-through rate and lead volume.

02How much does social media management cost?

Social media management at AB Agency is quoted at a fixed monthly rate, confirmed before work begins. The rate depends on whether the engagement covers organic content only, paid advertising management or both. Book a free consultation and we'll provide a written quote within 24 hours. There are no setup fees and no lock-in contract past the initial term.

03Which platforms do you manage?

AB Agency manages Facebook, Instagram and LinkedIn. Facebook and Instagram are the primary platforms for local awareness and lead generation campaigns. LinkedIn management is available for professional services firms, B2B businesses and consultants targeting corporate clients. If you need management for TikTok or Google Business Profile, let us know and we can discuss.

04Do I need to sign a long-term contract?

No lock-in contracts. Most clients begin with a three-month engagement to allow time for audience data to build and content to find its rhythm, but there is no penalty for cancelling after that. You own your social media accounts and all content we create for you. We don't hold your account access or ad account as leverage.

05What industries have you managed social media for?

AB Agency has managed social media for clients across accounting, disability and nursing care, finance and mortgage, real estate, hospitality, food and beverage, retail and professional services. Most of our clients are small business owners who want consistent, professional content without managing an internal marketing team

Social Media Services

We help your business shine with a brand strategy that aligns with your values and vision. Our full-service social media solutions are designed to create impactful impressions that resonate with your audience and align with your business goals. From engaging content to strategic planning, we craft campaigns that boost your brand’s visibility and foster lasting connections.

Service

Comprehensive Social Media Solutions

Creating Lasting Impressions

Branding Creative Experts

AB Agency specialises in social media advertising, offering a continuous stream of branded, shareable content designed to capture attention and drive engagement. Our expert marketing team delivers valuable insights to maximise the effectiveness of your paid social media campaigns, ensuring you achieve the best possible return on investment while maintaining your brand's unique voice.

Here's a brief overview of one of our recent social advertising campaigns:

Website Design Must Have.

We launched a targeted campaign focused on boosting brand awareness and driving engagement for a client. Through strategic content creation, including eye-catching visuals and compelling copy, we achieved significant reach and user interaction. Our comprehensive approach ensured that every post was optimised for performance, leading to increased traffic, enhanced audience connection, and measurable ROI. This campaign is a testament to our ability to craft effective, result-driven social media strategies.

Strategic Approach

At AB Agency, we craft cost-effective, results-driven social media advertising strategies. Our experienced marketing team conducts thorough research and plans each campaign with clear goals in mind to maximise impact and return on investment.

Targeted Approach

We focus on identifying detailed customer profiles and engaging high-intent audiences who are actively seeking your offerings. By understanding your ideal clients, we ensure that your marketing campaigns are focused, reaching those most likely to convert and engage with your brand.

Flexible Solutions

We offer both occasional and ongoing creative content tailored for cross-platform social media campaigns. Whether you need a one-time post or continuous content updates, our adaptable approach ensures your brand remains consistent and engaging across all channels.

Personalised Content

We create tailor-made social media assets and content designed to ensure cohesive and consistent brand recognition. This approach maximises the effectiveness of your social advertising, delivering strong ROI by resonating with your target audience and reinforcing your brand identity.

Measured Performance

We closely monitor and analyse the results of your paid social media campaigns, using data-driven insights to refine strategies and optimise future posts. This continuous evaluation ensures your social media advertising evolves, enhancing engagement, reach, and overall ROI.

Building Your Brand Community Through Paid Social Impressions

AB Agency is a trusted partner for Melbourne businesses looking to outsource their social media advertising. With experience across various industries, we know how to create content that entertains, informs, and converts social media visitors into loyal customers.

100% Transparency

We offer clear, fixed fees for management and content, allowing you to maintain full control over your social media advertising budget. This approach ensures that you know exactly where your money goes and can make informed decisions for your campaigns.

Cross-Platform Compatibility

We design social media content that is adaptable and shareable, ensuring seamless display across all devices—mobile, tablet, and desktop. This consistency enhances user engagement and maximises the impact of your brand’s presence on any social platform.

Dedicated In-House Team

Our team of expert copywriters, graphic designers, and photographers collaborate seamlessly to craft high-converting social media ads and assets. This integrated approach ensures consistency and quality in every piece of content, boosting your brand’s effectiveness and engagement across platforms.

Consistent Brand Identity

We ensure that your social media content across all platforms maintains a unified and recognisable brand message. This cohesive approach strengthens your brand’s identity, ensuring it resonates with your audience and reinforces brand loyalty.

Long-Term Growth Strategy

With each campaign we execute, we gain valuable insights that inform and enhance our approach. This continuous learning helps us refine our strategies and optimise future social media marketing efforts, ensuring sustained success and long-term brand growth.

Monitor and Optimise

We track and analyse the performance of social media ad campaigns, measuring key metrics such as traffic, engagement, impressions, and overall impact. By assessing sentiment, lead generation, and sales, we fine-tune strategies and reporting to maximise effectiveness. This ensures that each campaign is data-driven, delivering measurable outcomes and continuous improvement.

Comprehensive Social Media Solutions That Captivate and Convert

We specialise in crafting tailored social media strategies that go beyond engagement to drive meaningful connections and conversions. With a focus on creativity and strategic insight, our expert team designs compelling content that resonates with your target audience. From dynamic visuals to persuasive messaging, we ensure every post strengthens your brand’s presence, fosters loyalty, and transforms followers into active customers. Let us elevate your social media game with results-driven solutions designed for sustainable growth and impact.

Why Choose Us

Make your customers happy by giving services.

We are passionate about what we do, and it shows in the quality of our work. Our team's enthusiasm, combined with a deep commitment to client success, turns projects into meaningful partnerships. We prioritise creating solutions that not only meet your needs but also delight your customers, ensuring a positive experience for everyone involved. Choose us to make your brand shine and deliver services that foster long-term satisfaction and growth.